Without question, the pandemic wreaked havoc on many areas of work. Various offices closed, millions of people were laid off, and those who were fortunate enough to hold onto their jobs had to work from home. Industries were dealt an unfavourable hand and continued to struggle, with recovery indeed a long way off.
Simultaneously, the demand for some jobs, remote jobs especially within the digital marketing field grew swiftly – 85,000 businesses have launched online stores since March 2020 to align with buyers and sellers purchasing habits during the pandemic. Let’s discuss these jobs today as there’s plenty of opportunities in these areas.
Popular Jobs of 2021
Let’s start with the one that has experienced an exponential rise in the past years;
Ecommerce’s global expansion is relentless, with double-digit or even triple-digit annual growth since its inception in the mid-1990s. This expansion has enormous technical impacts on both application and deployment design, and all indications are that it will continue for decades to come.
The first factor is that more people are using the Internet than ever before. According to statista.com, as of January 2021, there were 4.66 billion active internet users worldwide – 59.5% of the global population. Of this total, 92.6% (4.32 billion) accessed the internet via mobile devices. Increased availability, lower costs, and more bandwidth are all factors leading to an increase in people using the internet.
Many people shop online for various reasons, such as;
The advantage in terms of cost
Many customers believe that online pricing is more affordable. According to an Accenture survey, 52% of customers in the US and UK believe that online prices are lower than in-store prices – this is, for the most part, correct. Lower taxes and disintermediation have all helped to drive down online prices. In most developed markets, taxes on goods purchased in a physical retail store can exceed 20%.
E-commerce vendors, especially those operating across borders, are often exempted from regulations that apply to physical retailers – many governments only levy taxes on retailers with a physical presence in their jurisdiction. But this is frequently not the case for cross-border shipping, especially of high-priced electronics and luxury goods. Savings can be crucial.
The cost of shopping online is practically zero. Purchasing a product from a seller with whom you’ve done business before takes seconds and can even be done from the comfort of your phone. And when shopping with new stores, finding and purchasing the product you want takes just a few minutes. Return policies make it easy to return items that don’t fit properly, such as shoes or clothes. And, thanks to its maturity, with e-commerce, it’s simple to find just what you want.
A Wide Range of Products
The majority of physical retail stores are small—between 3,000 and 10,000 square feet—and offer just a few hundred items in a single category. It would be tough to obtain industrial equipment and pads in the same physical shop, for example. And the largest hypermarkets, which can be up to 260,000 square feet in size, only sell a few thousand products. Their selection is generally broad but not particularly deep.
It’s challenging to sell a diverse range of goods in physical stores because retailers must purchase and take physical possession of products, transport products to each physical store, and stock shelves regularly, among other things.
All of this is hugely capital and labour-intensive, resulting in ever-shrinking profit margins.
Using arrangements like drop shipment, where the seller or wholesaler delivers directly to the end customer, prominent e-commerce vendors don’t often take physical ownership of the products they sell. Many e-commerce sellers use marketplaces where the sellers are explicitly marked as third parties, usually retailers or small wholesalers.
Dropshipping has removed a lot of inventory and labour that comes with it.
Health Care Support Staff
The healthcare industry has been at the forefront of the movement against the pandemic’s global spread. Apart from doctors and nurses, other support personnel are in high demand because, despite the COVID-19 virus making headlines, other health facets need attention. Health Care Assistant, Pharmaceutical Technician, Dental Assistant, Home Health Aide, and other similar positions are available.
Digital marketers were still in high demand before the pandemic, and recruiting for these specialists increased in 2020; it’s easy to see why. Many businesses have relocated their activities online to avoid lockdown constraints and ensure that their customers enjoy almost the same level of service post-covid. Product Marketing, Digital Strategy, and Brand Management are some of the responsibilities of this role.
Another area that was rising even before the pandemic was data science. Given the pervasiveness of corporate data across industries and the need to recognise and exploit it to improve results, there’s hardly a sector that doesn’t require this level of knowledge, from technology to healthcare, finance to business. With more companies investing in technology to collect customer data than ever before, there is a clear need for experts to help them understand it. It doesn’t seem to be slowing down, with a current growth rate of 46%.
Holly brings a wealth of experience in both print and digital publishing. As Modern Retail’s Content Editor, Holly is passionate about helping independent retailers to thrive in today’s ever-changing market.