The Superdry flagship store on Regent Street in Mayfair, London showcases the distinctiveness of the brand fusing vintage Americana and Japanese inspired prints with a British style. Characterised by authentic vintage washes, unique detailing and hand drawn graphics, it crosses over tailored street looks with casual diverse styling. Original, retro and sporty, the brand’s exclusive appeal has a uniquely strong following in the contemporary fashion landscape worldwide.
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David is a London-based Visual Merchandiser and a member of Modern Retail’s Editorial Board. With over 30 years’ experience and a background in fashion & homewares where he learnt the art of Visual Merchandising and Styling, through department stores and boutiques, David has a varied background and now freelances in the cafe, food and retail lifestyle sector and the world of fashion and homeware brands.
Visit David’s blog at https://www.davidanthonycreative.com/ for more retail stories, as well as inspiring content on art, design and more…