This week’s piece of Wednesday Wisdom comes from sales strategist, Jill Konrath. She highlights the importance of innovation in retail and how it can be used to stand out from competition.
“What differentiates sellers today is their ability to bring fresh ideas.” – Jill Konrath
Key takeaway:
To succeed in retail, you must adapt continuously. Keep yourself informed of trends, upcoming events and new methods of improving customers’ experiences. By bringing fresh ideas into your store, whether it is a brick-and-mortar or ecommerce store, customers will return to see what has changed.
Implementing ground-breaking ideas will work to capture the attention of shoppers, get your target market talking and bring new business. Whether it’s the latest technology, a trending item or eye-catching display, enjoy adding new ideas and reaping the benefits.
Don’t be afraid to try something new; stand out from your competition by creating unique additions to your store.
To read more from influencers in the world of retail, click here.
Holly brings a wealth of experience in both print and digital publishing. As Modern Retail’s Content Editor, Holly is passionate about helping independent retailers to thrive in today’s ever-changing market.
