Modern Retail

50m, Eccleston Yards

50m, Eccleston Yards

Where Victoria meets Belgravia in London you’ll find the reclaimed warehouses of Eccleston Yards a new hub for creative enterprise. 50m, a new concept store supporting and showcasing emerging designers, so called after the fifty metres of rail presenting its fashion and accessory finds within this clean and modern industrial space…alternative, creative and daring, see the future design stars of tomorrow here first!

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David Anthony

David is a London-based Visual Merchandiser and a member of Modern Retail's Editorial Board. With over 30 years' experience and a background in fashion & homewares where he learnt the art of Visual Merchandising and Styling, through department stores and boutiques, David has a varied background and now freelances in the cafe, food and retail lifestyle sector and the world of fashion and homeware brands.

Visit David's blog at for more retail stories, as well as inspiring content on art, design and more...