VM & Display Show 2017

VM and Display Show

   Hi, please take just one minute to read the following – it will be of benefit for the coming year.  In a changing retail world, stay inspired, mingle with world-changing creatives and innovators, and improve your knowledge at the only Show for professionals that are involved in visual merchandising and display.   The Visual Merchandising & Display

How to Treat Timewasters in Your Stores

Here’s a true story.  Years ago I was a sales manager for a well-known audio brand. I had a nice car, a rubbish laptop and a garage full of product brochures. I remember this particular day I was visiting one of my customers: a shop owned by an independent hi-fi chain,

£2.1m Ecommerce Survey identifies 81% of abandonment ignored

  A 12 month survey for 2016 conducted by ecommerce recovery specialists Optilead has identified that 81% of online abandonment is totally ignored. This means that in the tests, valued at £2.1m, a staggering £1.7m of abandoned transactions were not followed up. Over the past few years, online sales have increased in

Showing Your Assets

Clothes on hangers in the shop with fifty percent discount.

  Here’s a question for ten points: A customer is about to spend a decent amount of cash in your shop. It’s way more than the average transaction and it’s going to make your figures for the day look much better than they did an hour ago. Right now the salesperson is

And So This is Christmas…

  Whether you’re a retailer who ‘does Black Friday’ or not there’s no getting away from the simple fact that the final weekend in November signals the beginning of the Christmas Countdown, AKA ‘The Silly Season’, the Season of Joy, of Good Will to All, where chestnuts roast on open fires

5 Reasons to Personalise Your Email Messages

personalised email guru

There has been a significant shift in eCommerce over the last few years with customer expectations demonstrating a preference toward personalised experiences. It goes back to the old days of shopping in your local, where everybody knew your name. That human element was lost in the early days of online